Levi Strauss CEO Michelle Gass taps women shoppers for her strategy.

Beyoncé has released a second campaign for Levi's, this time recreating an iconic ad from 1991 as she sizzles in denim on ...

Since Michelle Gass took the helm as CEO of Levi Strauss & Co. in January 2024, the company has been on a mission to reach ...

A shopper wandering down to the lower level is quickly surrounded by mannequins in t-shirts, mannequins in Chambray shirts, ...

Year one of the Michelle Gass era at Levi Strauss & Co. has been a busy one. During her first 12 months as chief executive officer, Gass has moved to put the company on a new footing. It started ...

Year one of the Michelle Gass era at Levi Strauss & Co. has been a busy one. During her first 12 months as chief executive officer, Gass has moved to put the company on a new footing. There are ...

Beyonce walks into the dive bar rocking a bedazzled denim jacket, matching Levi's jeans, and statement earrings. Her short platinum blonde hair is styled into voluminous curls, with her glam looking ...

In the 16-second film, Beyoncé takes on a local shark, played by Timothy Olyphant, in a high-stakes game of pool, all while ...

Year one of the Michelle Gass era at Levi Strauss & Co. has been a busy one. During her first 12 months as chief executive officer, Gass has moved to put the company on a new footing. More from WWD ...

Levi Strauss & Co. (NYSE ... Changes in role or personnel are coming for virtually the entire C-suite outside CEO Michelle Gass. Chief Operating Officer Liz O'Neill is retiring and a new executive ...