Make no mistake—natural makeup and clean beauty brands are gaining fans by the day. “Interest in the clean beauty space is ...

As many of us become more conscious of what we're putting in our bodies, we're also turning to clean makeup brands as we're becoming more aware of what we're putting on our bodies. While the ...

Celebrity beauty brands have exploded onto the cosmetics scene, with seemingly every A-lister launching their own line of lipsticks, foundations, and eyeshadows. But with so many star-powered products ...

When you buy through our links, Business Insider may earn an affiliate commission. Learn more Ask anyone how they define "clean skin care" and you'll get answers ranging from "products made ...

Did you ever think that you can prepare your own lipstick, according to the shade of color that you prefer, and all this from 100% natural ingredients? Well, this is what the Egyptian brand Caroline ...

Gush Beauty, founded by Sheil Jain in 2020, is an innovative beauty brand that has made a mark in the industry within a short ...

A good makeup remover is essential. Cleanse your skin with these vegan, clean-ingredient makeup removers or DIY your own. Getting ready for the day and putting on makeup is (for the most part) a fun ...

Forget greenwashing – 2024 marks the year that clean beauty explodes into a science-backed powerhouse, driven by savvy consumers hungry for both efficacy and ethics. With the global beauty ...

When my friends ask me what it’s like to be a beauty writer, I often say it’s like being on a dating app. I’m constantly trying new brands, ingredients, innovations and gadgets – either ...

Kypris is a leading clean beauty brand. The beauty industry has a dirty little secret. From toxic ingredients to packaging waste, some cosmetics brands are anything but pretty. But as conscious ...

A celeb-loved cleanser can set you back big bucks, but one thing we love about Drew Barrymore is she revels in affordable ...