Unable to keep pace with more mainstream European premium brands like Mercedes, JLR is hoping to cater to luxury customers ...

Paint maker BASF says car colors are shifting towards various shades of gray, especially in America, with beige and other warm neutral colors also gaining.

It's hard to make perfect sense of the study, which explores gender and its relation to vehicle color preference, but it does open a window into the minds of male and female car shoppers.

Today, less than 20% of vehicles listed in our database of 1.7 million cars are a color other than black, white, silver, or gray. In an age of infinite digital luminosity, America's roads have ...

Virginia State Police said numerous changes in the stickers, such as color and holographic images, are designed to reduce ...