The Perfume Shop brings digital innovation in-store with new app launch
The Perfume Shop has launched the first phase of its "market-leading" Store+ app - designed to transform the in-store ...
You're gonna smell *so* good in 2025: Here are the fragrance trends you need to know
But how is it showing up in 2025? For the betterment of our environment, actually. “One example is Prada Paradoxe Virtual ...
The Perfume Shop partners with AS Watson Optimo for retail media innovation
The Perfume Shop, the UK's largest specialist perfume retailer, has announced its new launch with Optimo, AS Watson's O+O ...
‘Delicate and classy’ fragrance from Burberry that ‘lasts all day long’ hits half-price
Whether you're looking to try a 'classy' perfume for less or fancy stocking up on your favourite fragrance, you won't want to ...
The best winter warming fragrances
Sweet notes are perfect for the colder seasons and therefore oriental scents work well in the wintertime. “Oriental scents, ...