When products deliver exceptional value and stand out in the market, they naturally create brand affinity without extensive advertising. A high-quality, innovative product becomes the most ...

Using the PEF method, Glimpact’s study found insights on the driving forces behind the environmental footprint of brands’ ad ...

Over the weekend, a number of Roku device owners noticed an irksome new advertising method from the company: a trailer for ...

(3) Product ads. There are also product ads for various consumer goods, electronic products, etc. on Paramount Plus. They ...

For years, Windows users have complained about “ads” touting Microsoft services, showing up in various places. Now the alarm ...

The tiny billboards market Band-Aids as sleep eye masks, Staples rubber bands as workout equipment and Kraft noodles as ...

Tech giant Amazon (AMZN) has become a major player in online advertising because many businesses pay to promote their products through ads on ...

LAY's "The Little Farmer," a story about a young potato farmer, came in second place overall and first among consumer product ads with a score of 86.7. It was followed by the Foundation to Combat ...

Artificial intelligence is set to show up in a big way during today’s Super Bowl ads, either as a technology product to be hyped or as an au courant theme in commercials for unrelated products.