It's a fully robotic Optimus Prime that can transform itself to and from truck ... 11 years of rigorous blah blah HERE IT IS DOING A SELF-TRANSFORMATION. It's all app-controlled (naturally ...

as the Robosen auto-transforming figures are a co-production with Hasbro, using the former’s proprietary technology. LEGO was ...

He's so popular, Hasbro has even made an auto-transforming Optimus Prime robot. Besides his voice and cool faceplate, Optimus Prime's most distinctive feature is his ability to transform into a ...