Social media star Alix Earle recently sparked a heated debate after stating her hair felt "softer than ever" when she used expired Pantene shampoo and conditioner. The hair expert said that many ...

HARD WORKING: Fuels hair with a potent blend of Pro-V nutrients and antioxidants so hair is strong against damage LONG LASTING: Gently cleanses and conditions hair with a vitamin-rich formula with ...

As long as I’ve been a beauty editor, there’s been a simmering debate about drugstore shampoos and conditioners among hair cognoscenti. Some experts (especially those who work in salons ...

And, like me, they’re loving the results, which are compelling: Their hair seems long, luscious, shiny, and bouncy—shampoo commercial-ready. The brands I’ve seen most on TikTok are Pantene ...

Shares of the Tide detergent maker rose 2% in premarket trading. After losing some consumers due to repeated price hikes ...

Procter & Gamble beat second-quarter results estimates, driven by growing demand for its household items such shampoos and ...