Those results mark YouTube’s best quarter in terms of ad sales ever. Previously, YouTube’s best quarter happened during the fourth quarter of 2023, which saw the division bring in $9.2 billion ...

The researchers' projections were based on advertising expenditure data from media owners worldwide. YouTube’s ad revenue is forecast to rise 4% in 2023, to a total of $30.4 billion. That follows an 8 ...

The average CPV rate is lower on tablets than on desktop computers and smartphones. YouTube video ad benchmarks vary significantly among verticals, the analysis found. For example, the average view ...

YouTube Ad Revenue: Grew 13.8% year-over-year to $10.47 billion compared to $9.2 billion in 2023 Google Subscriptions, Platforms and Devices: Grew 7.8% year-over-year to $11.6 billion YouTube's ...

The most notable YouTube-influenced title this week is viral sensation “Harlem Shake” by producer Baauer, which debuts at No. 1 on both the Hot 100 and Streaming Songs charts and jumps 12-1 on ...