Prebiotic sodas like Poppi and Olipop are all the rage for the health-conscious crowd. Even giant brands like Barbie are ...

Costco CEO Ron Vachris confirmed rumors that the wholesale club is switching its food court beverage offerings back to Coke ...

Costco has replace Pepsi with Coke as its official drink. It is part of Coke's brand building strategy which helps sell ...

Costco announced it will switch from Pepsi to Coke products in its food courts, confirming rumors that have been swirling ...

New insights into predictive processing reveal how our prior experiences with brands change what we taste, feel, and believe.

Pepsi Wild Cherry & Cream flavor will hit stores nationwide on Monday (January 20), the company announced on Tuesday. The move mimics that of its main rival. Coca-Cola announced last month it will ...

The soda brand is releasing a brand-new flavor ... They also discontinued Diet Coke with Splenda in September. Pepsi Pepsi Wild Cherry & Cream Creamy fizzy drinks have become all the rage in the last ...

If only the '80s Slice drinkers who thought 10 percent fruit juice made it a healthy drink could have seen this twist coming!

It’s a tale as old as time: Pepsi releases a new flavor, then Coke follows suit with a flavor launch of its own. But, in a ...

Pepsi has pretty big news for people who love the soda (Coke fans, feel free to disregard this article). The brand will very ...

In battle between Pepsi and Coke each brand is always trying to come up with a new flavor, but in this case something old is ...

In other beverage news, a protein water maker is hoping its reformulation will catch the attention of fitness-minded ...