Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is breaking with past Super Bowl strategy for Lay's potato chips, trying a commercial that is sweet and cinematic ...
Verywell Health on MSN4d
FDA Upgrades Lay's Potato Chips Recall To Highest Risk Level
Lays is recalling some of its most popular chips because the bags are mislabeled. The mistake could prove deadly for people ...
Hawk Central4d
FDA upgrades Frito-Lay potato chips recall to highest risk level due to undeclared milk
Federal regulators have upgraded a product recall of Lay's Classic Potato Chips to the highest risk level for a batch that may contain undeclared milk ingredients. Last month, Frito-Lay issued a ...
Yahoo5d
Lay’s Chooses Sweet Over Salty for Potato Chip Pitch in Super Bowl
Frito-Lay is testing the new vision for getting people interested in its signature potato chips amid a crowded field. Dozens of advertisers will use Super Bowl LIX to tout yogurt, soda ...
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Lay's Heartwarming Super Bowl Ad Has Us Looking At Our Chips In A New Light
You're about to get all warm and fuzzy about the nearest bowl of Lay's potato chips. Grab a tissue and lean into the ...
PepsiCo Revamps Lays, Cheetos, And Doritos Maker Frito Lay As North American Sales Take A Hit, Shifts Focus To Health-Conscious Customers
PepsiCo made key strategic changes to its snack business Frito-Lay North America owner of popular products like Lays, Cheetos ...