Messi is just one of hundreds, with Xavi, Andres Iniesta, Sergio Busquets and more all coming out of the famed system. And Yamal is the poster boy. There's a real authenticity to his tale.

Neymar had previously been Barcelona's key man in their staggering 6-1 comeback against PSG, however, Messi was still the poster boy of the result for the Spanish press. Advert Rumours at the time ...

Hogeg also bought Beitar Jerusalem this year. Last week, Messi became the poster boy for Finney, a “blockchain smartphone” produced by Sirin Labs that comes embedded with a wallet for ...

With Messi pondering a potential sixth World Cup finals appearance, he could be set to become the poster boy of the tournament. In an ESPN interview in June 2024, Messi said: "As of today ...