A lot of people are hating on the Walmart logo redesign, but if you've ever been a third grade girl, you can tell that the ...

One of my all-time favorite posts on the Social Media Contractors blog is by one of our editors ... are they using ethos (credibility), pathos (emotional appeal), or logos (statistical facts or ...

White went on to describe the brand refresh as a strategy to “help Walmart build credibility and connection.”He further ...