GERMAN sportswear giants Adidas and Puma have both said they are seeking to reduce costs, including through possible job cuts ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as the ...

Adidas’ e-commerce gives the company greater control over its brand and pricing. The firm has increased its digital capabilities and cut wholesale accounts. Its e-commerce sales were about EUR 4 ...

England international Alessia Russo is looking forward to stepping on the pitch armed with the latest version of the iconic ...

The last few years for David Beckham's Inter Miami franchise have been exciting, but things could get even better for the former Manchester United ace ...

Vincent Acosta, the driver who hit and killed three GCU students in a wrong-way crash back in October 2022 has been sentenced ...

In recent years, pundits, fans and coaches have voiced concerns about the lack of prolific strikers in the Premier Soccer League (PSL ... prestigious PSL Golden Boot award twice.

Whether you’re battling the cold and snowy conditions heading towards the UK or going abroad for some snowsports, the best kids’ snow boots will ensure little feet stay warm and dry ...

Getting ready for what is set to be a big season, adidas has revealed the official match ball for the 2025 Major League Soccer campaign, with a design that harks back to the first-ever MLS match ball.

Nearly three decades since Kevin Keegan’s “Entertainers” etched their names into football folklore, adidas brings back a certified classic: the 95-97 Newcastle United home shirt. From the henley ...

We may earn commission on some of the items you choose to buy. If you’re wondering what boots do I need to buy this winter, there were three main trends that stood out on the runways ...