Will the merged Leo become bigger than Publicis WW and Leo Burnett, will consolidation help Publicis Groupe outpace ...

The battle for consumer attention is intensifying. Find out how new behavioral economics research has shifted our attention ...

A State Farm ad reuniting 1988 Twins co-stars Schwarzenegger and Danny DeVito won the hearts of Super Bowl viewers. The most comical bit was the Austrian-born American actor trying to deliver the ...

Form meets function in this billboard campaign from the Indian food company, which made good use of OOH inventory that was ...

In today’s digital world, cybersecurity companies face a unique challenge in standing out. Choosing the right performance marketing agency can make a significant impact, helping these businesses reach ...

In today’s fast-paced digital landscape, cybersecurity companies need more than just exceptional products—they need strategic ...

From sparking ideas to refining content, learn to integrate generative AI into your PPC ad copy process without sacrificing quality.

Find new ideas and classic advice on strategy, innovation and leadership, for global leaders from the world's best business and management experts.

Is the industry divided about the Publicis WW and Leo Burnett merger in the Indian context, as it were for WT & VML or ...

The hardware choices for AI inference engines are chips, chiplets, and IP. Multiple considerations must be weighed.

A shortlist of five bids to build a fusion power plant in Nottinghamshire has been announced by the government. The prototype ...

Not all All-Star games have to be yawners. Stars hailing from the U.S., Canada, Sweden and Finland—hockey superpowers all—are sharpening their skates for the 4 Nations Face Off, a tournament where pro ...