For many fans, Chiefs games are also a time to have a drink with friends. For members of the Kingdom participating in Dry January, non-alcoholic drinks are an option.

Low-alcohol and non-alcoholic beers are gaining traction in the Indian market, driven by the wellness preferences of Gen Z ...

Here’s a bit of a different question than you normally receive, Rich. I saw this post about how the football stadium in Atlanta continues to offer very fan-friendly prices on the type of food that are ...

As Dry January reaches its final furlong, many retailers are reporting record-breaking sales of alcohol-free drinks including beer and wine.

The Boston Beer-owned brewery leaned into Quitter’s Day. It doled out participation medals and beer money to launch a new ...

Jason Isbell has been an open book in his journey to sobriety. He has documented every step of both his addiction and ...

Athletic, one of the leading brewers of non-alcoholic beer, is donating money to relief efforts for wildfires ravaging southern California.

Manufacturers of Miller and Bud are moving into other categories like energy drinks, RTD cocktails and nonalcoholic products to remain relevant as consumer tastes change.

Thirty-percent of Americans in 2025 said they are taking part in Dry January, a 36% increase from 2024, NCS shares.

In this episode, the CPG Week podcast team discusses the emerging trends spotted on the show floor at the final Winter Fancy ...

Dry January’s recent popularity brought sobriety to the forefront of the beverage market. For the first time, younger generations are eschewing malted beverages altogether in favor of non-alcoholic ...

Alcohol-free versions often approach the same price as their alcoholic counterparts: and that’s hard for consumers to swallow. What’s the way forward?