Remember Cadillac's controversial commercial for it ELR plug-in hybrid? Did you find it provocative? If so, that's a good thing according to the brand's advertising director, Craig Bierley.
“When people choose how they want to spend their day and where and how they want to drive to their destination, they said, ‘Let’s take the Cadillac.’ Everyone immediately understands this is going to ...
Cadillac's first TV commercial for its ELR plug-in hybrid, Poolside, was a smash hit, in that a lot of people saw and talked about it. The 60-second spot didn't say the car was a plug-in ...
They take a car elevator to a fancy rooftop party. The ad, backed by Benson Boone’s “Nights Like These,” ends with shots of other Cadillac EVs: the Lyriq crossover, which debuted in 2022 ...
Vin Diesel drives a custom 1963 Cadillac Series 62 Convertible to the ... The "Not So Fast, Not So Furious" ad, which shows Vin Diesel and Michelle Rodriguez traveling cross-country, will air ...