Fox Sports and LIV Golf have set a multi-year media rights agreement that will deliver live coverage of LIV Golf League ...

Sunday’s Barclays Women’s Super League game against Crystal Palace will be available to watch live on Arsenal.com or the ...

The beverage giant says that it will have three minutes of national ads and 45 seconds of regional ads, touting Michelob ...

Quarterbacks aren't the end-all, be-all when it comes to competing for NFL championships. More often than not, in fact, ...

A Philadelphia Eagles fan lost his job after a viral video caught him verbally attacking a Green Bay Packers fan at an NFL wild-card game in Philadelphia. The video even prompted the Eagles to ban him ...

Both internally and around the NFL, meanwhile, the former star quarterback is believed to have zeroed in on one target in ...

Women’s basketball teams finally will be paid for playing games in the NCAA Tournament each March just like the men have for ...

Targeted Advertising in Action: Visualizing OOH Sports' ability to deliver hyper-localized digital billboard campaigns within a 3-mile radius of major sporting events across leagues like MLB, NBA, NFL ...

It’s game on for Michelob Ultra, which is debuting a jocky new brand equity platform ahead of its Super Bowl ad. “Play for an ...