Coca-Cola plans to use its top soccer marketing assets to attract younger customers to the 37-year-old Powerade brand.

Powerade Zero is Powerade’s zero-calorie and zero-sugar drink, which comes in all the popular flavors like Fruit Punch, Mixed Berry, Strawberry Smash, and more. However, zero calories and sugar ...

The race to be the number one most popular sports drink continues to heat up amongst different beverage brands. Back in 2023, Powerade underwent a major rebranding, complete with a new look ...