Take the case of Hyundai Motor: Meta’s hyperlocal initiatives led to a 37 per cent growth in sales in the second half of 2024 ...

Warc's annual media report predicts a landscape defined by unprecedented advertising growth and algorithmic innovation.

TikTok is dead. Long live TikTok. After being effectively outlawed in the U.S. after a Supreme Court ruling, the viral video platform briefly shut down late Saturday. A head-spinning series of events ...

"Instead of hanging out on street corners, they're hanging out on social media." That's how Francesco Carlo Campisi, a Ph.D.

Instagram has launched Edits, a new video-editing suite, claiming it outperforms CapCut, developed by TikTok's ByteDance.

After reviewing the scientific evidence, the agency has decided 20 ZYN nicotine pouch products can legally be sold in the US.

In the past year, we've seen many creatives moving from long-established social media platforms like Facebook, Instagram and ...

TikTok got a reprieve. Across the travel industry, social media marketers and creators are breathing a sigh of relief... for ...

A lesson in how any business can stay agile using trends, marketing and technology. Duolingo has built its brand on more than ...

Customers are paying less and less attention to traditional outbound marketing channels, in favor of more participative ...

The U.S. TikTok ban went into effect on the evening of January 18; here's how it could affect the music industry for better or worse.

Simplify your social media strategy with this free tool. Automate content creation, scheduling, and more for maximum ...