Frasers Group, the UK-based parent of Sports Direct, has signed strategic retail partnership with GMG, a global well-being ...

Our collaboration with Frasers Group represents not just a key milestone but a strategic expansion that underscores our commi ...

The legal case regarding Mike Ashley and Sports Direct, up against Newcastle United, Adidas and JD Sports has now come to a conclusion. This case concerning the former owner trying to ensure his ...

Plans to launch a loyalty scheme for customers were first unveiled by Frasers Group chief customer officer David Clark in ...

Frasers Group has teamed up with GMG to facilitate expansion into the Gulf and Egypt. The new partnership with the wellbeing ...

British sportswear and fashion group Frasers on Thursday announced a 10-year partnership with Dubai-based GMG to introduce Frasers' flagship brand Sports Direct across the Gulf region and Egypt.