Polaris dominated the 2025 Dakar Rally with detailed preparation and an almost-stock Rzr Pro R Factory side-by-side.

Keen observers will note that this is a lot more money than Polaris charges for the normal RZR Pro R, which starts at $36,994 ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access information on a device and to provide personalised ads and content, ad and ...

“We are providing customers with access to a broad selection of premium tires. We also are demonstrating our ability to support suppliers with a focused distribution approach in the market,” continues ...

This is expected to benefit heavier and more demanding vehicles, with a direct effect on tire wear. In addition, the Primacy 5 can be used for longer, which helps reduce its environmental impact by 6% ...

Evolution is necessary, particularly for an industry dedicated to greater sustainability. And for the tire industry—which is laser-focused on moving the sustainability needle with big technological ...