The startup sportswear brand XX-XY Athletics is eager to add star talent and go viral on social media in 2025 after a huge first year.

What does matter is that there are a slew of top-rated items on sale right now at Lululemon and the discounts are massive. As ...

When it comes to finding the perfect work pants, the blend of comfort and style is paramount. In today’s fashion-forward ...

Exercise-specific clothing can be a worthwhile investment, but it’s not necessarily a requirement, experts say. Here’s what ...

Five years ago, billionaire Chip Wilson bet big on Amer Sports, the parent company of such brands as Arc’teryx, Salomon and ...

My favorite running shoes and apparel double as casualwear, making them twice as valuable, especially while traveling ...

Primo, one of the fastest growing golf apparel lines and one that is based in Lehi, announced Monday a partnership with HyFlyers GC, the LIV Golf team captained by Phil Mickelson. The company is ...

You might know Etsy as the online shop that specializes in all sorts of handmade crafts, but it's a surprisingly good clothing resource, too. Sellers have everything from vintage tees to hand-knit ...

Free People Movement is the activewear line of the popular women’s clothing brand, Free People. The Santa Rosa location will be the company’s second in the North Bay, with its other store ...

It doesn't matter if they wear scrubs or suits during the workday ... from fan-favorite athleisure to designer denim. Pants from Alo Yoga are one venture capitalist's secret to feeling comfortable ...

Alisha said: “I didn’t even realize how restricted it was until I left, I was able to get my hair cut for the first time and I was able to wear jeans. “There was an understanding that if you ...

LONGMEADOW, Mass. (WWLP) – A women’s athletic clothing store at the Longmeadow Shops is expected to close its doors. ‘Athleta’ announced it is closing. The store at 724 Bliss Road first ...