Beyoncé has released a second campaign for Levi's, this time recreating an iconic ad from 1991 as she sizzles in denim on ...

Levi Strauss CEO Michelle Gass taps women shoppers for her strategy.

Also: Apple announces $500 billion investment, but UBS has doubts, a conversation with Levi Strauss CEO Michelle Gass.

Beyonce walks into the dive bar rocking a bedazzled denim jacket, matching Levi's jeans, and statement earrings. Her short platinum blonde hair is styled into voluminous curls, with her glam looking ...

Levi Strauss & Co. and Beyoncé Knowles-Carter have turned to Chapter 2 — and have taken to the pool hall. The superstar and ...

If you ever wondered if Beyoncé is any good at pool, then look no further. Today, Levi's released its second ad starring the ...

In the 16-second film, Beyoncé takes on a local shark, played by Timothy Olyphant, in a high-stakes game of pool, all while ...

Since Michelle Gass took the helm as CEO of Levi Strauss & Co. in January 2024, the company has been on a mission to reach ...

Women's apparel is driving growth at what was once a denim-for-dudes brand ...

As luxury brands invest in denim, the iconic maker of working-class jeans, Levi’s, is reclaiming its territory. Plus, the ...

Gianluca Flore, chief commercial officer, has expanded his scope and will now oversee Licensing and Planning, which will ...

Levi Strauss & Co. kündigte am Dienstag eine Reihe strategischer Änderungen an der Spitze des Unternehmens an, die den Wandel des Unternehmens zu einem branchenführenden Omnichannel-Akteur beschleunig ...